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WWD - WOMEN'S WEAR DAILY - 2023-02-18

WWD - WOMEN'S WEAR DAILY - 2023-02-18

Call it the hygge effect.

Scandinavian beauty is having a moment, and new brands are percolating. Industry executives say their lure is manifold, from their eco-friendly positioning to minimalist aesthetic. Here, a look at some notable entrants.

BIOpH is a Swedish medtech brand for healthy skin, which launched in 2021 as part of Biocool AB, a company with chlorine-free water solutions.

Click here to read the article on WWD.

Click here to read the article as a PDF.

 

For more information, please contact:

Biocool AB

Phone: 08-121 511 30

Email: kontakt@biophplus.com

 

BIOpH 

Medical technology products and skincare for damaged skin. It provides the skin, the body’s largest organ and first line of defense against infections, with the best conditions to repair itself. All products are proven effective, while also being gentle to both people and the environment. A successful clinical study has been conducted on athlete’s foot, i.e., athlete’s foot, cracks, calluses and dry feet. Efficacy studies on hundreds of people show positive results for acne-prone skin. A clinical study on the symptoms of psoriasis was recently completed.

 

The company Biocool

Biocool develops and manufactures products for damaged skin under the brand BIOpH as well as chlorine-free water purification products under the brand Biocool.  Biocool was founded in Skellefteå in 2012, and the heritage of northern Sweden shapes the company, where simplicity and purity are the guiding principles in everything we do. We are passionate about contributing to society’s efforts to reduce the use of antibiotics, chlorine and harmful chemicals. Biocool’s quality system is certified according to ISO 13485, while we are a healthy and stable company with a credit rating of AA (Bisnode).